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“We Create Personal Assistive Devices That Change Lives” |
| Founded: 2010, Jerusalem, Israel
Category: Healthcare/ Medical Devices Primary office: Jerusalem, Israel Core technical team: Jerusalem, Israel Status: Private Employees: 150 Amount raised: USD$86.4 million (9 rounds – 2018) |
OVERVIEW
PERFORMANCE METRICS
ACHIEVEMENTS
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Sells
- OrCam MyEye; conveys visual information audibly, in real-time and offline for the blind or visually impaired
- OrCam MyReader 2; Advanced Artificial Intelligence device for reading any printed or digital text
- OrCam Read; handheld device with a smart camera that seamlessly reads text from any printed surface or digital screen
Channels
- Partnership networks across borders to reach wider range of customers
- Content Creation on social media; YouTube to engage and attract customers
- Integration of Bluetooth connectivity to increase use across devices
Competencies
- High level of expertise in AI, Machine learning and cloud computing
- High Visual and text interpretation is achieved by algorithms and AI models
Distinct AI Features
Type
- Machine learning, Deep learning
AI use
- Through supervised learning, users can record family member’s faces in less than 30 seconds and the device will cycle through its programmed dataset to identify this person the next time he or she comes into view. The product is trained on millions of text, products and languages so it can identify and interpret properly
AI useRate of return on customer’s investment to make AI work
Immediate:
- It takes time and effort to gain mastery of the device and product is costly
Long term:
- The device becomes more proficient the more it is being used and appreciates in value over time
Databases
- Multilingual, Large Text data and Face recognition historic data
Quantum Computing
- N/A
Resources
Assets
- Founders; Prof. Amnon Shashua and Mr. Ziv Aviram have professional experience in artificial intelligence and autonomous innovations
- Proprietary Technology and unique product offerings
- Partnership with Optometric and Assistive Technology Companies worldwide to provide devices to a wider range of customers
- Product platform is available in 21 different languages
Processes
- Continuous research to improve product and technology enhancement
- Adoption of artificial intelligence to develop assistive technologies
- 24/7 Automated Chatbots for customer support and feedback
- Cybersecure platform to mitigate data privacy concerns
Priorities
- Expand and improve product offering
- Increase customer base and product awareness
References
- https://www.timesofisrael.com/israels-orcam-is-one-of-38-global-healthcare-unicorns-report-says/#:~:text=Israel’s%20OrCam%20Technologies%20Ltd.%2C%20which,CB%20Insights%2C%20a%20New%20York. https://www.orcam.com/en/
- 2020. https://www.crunchbase.com/organization/orcam-technologies
- 2020. https://pitchbook.com/profiles/company/62150-77#timeline
- Cision PR NewsWire. 2019. https://www.prnewswire.com/news-releases/orcam-technologies-launches-first-ever-digital-ai-assistive-reading-device-301019837.html#:~:text=OrCam%20Technologies%20has%20become%20known,new%20access%20to%20the%20world.
Contributors
- Dami Balogun